Copywriting and Digital Content

I specialise in the kind of writing that SMEs, start-ups and micro-businesses always need but don’t have time to produce themselves.

For major PR clients I produce background documents, press releases, blogs, branded content, newspaper and magazine features, sell-ins, bespoke media invitations and case studies for website use. I ensure that your business has a clear and distinctive tone of voice, that your branding messages are implemented across communication platforms, and that your story gets heard.

For micro PR clients I write blogs, website content, press releases and social media posts. I offer media consultancy for small or new lifestyle businesses – artisan and individual food producers, restaurants, shops, online stores and crafts-based enterprises.

My words will deliver increased ROI (bookings for a luxury French villa went up 300% after I was asked to re-write the website), as well as more social media shares and engagement.

My copy is distinctive, engaging and created to ensure the client’s story is clearly conveyed. So if you need a blog, a website refresh, case studies to explain how good your business is at providing solutions, or want to let the world know your latest news but don’t have the time to organise it all,  get in touch. If you know you should be doing more on social media but don’t have the time, I can write your Facebook, Linked-In and Twitter posts, too.

I have taken clients’ stories onto platforms as diverse as The Wedding Site, Country and Town House magazine, Cycling World, Waitrose Weekend, Camper & Bus magazine, New Forest Society, Seven Days, The Sun, John Lewis Editions, Flybe magazine and the Daily Mail.

I’ve sold in clients’ stories to publications including: 

Bride Magazine online – theweddingsite.co.uk  http://www.bridemagazine.co.uk/articles/how-to-pull-off-an-english-rose-wedding-theme

Camper & Bus magazine – 10 Reasons To Hire A Camper for New Forest Safari Campers

Waitrose Weekend  – Pannage Pigs and New Forest Food Festival

Seven Days Magazine -Year of Literary Heroes

New Forest Society Magazine – Go on a VW Adventure – New Forest Safari Campers  http://www.newforestsafari.com/new-forest-society-magazine/

I’ve secured coverage in:

John Lewis Editions magazine (Three of a Kind – Interesting Interiors for Burley Manor restaurant with rooms)

Daily Mail  (Bag a Slice of the Great Holiday Home Boom – Bunn Leisure)  http://www.dailymail.co.uk/property/article-4352356/Bag-slice-Great-Holiday-Home-Boom.html

Country and Town House (Canoeing Egg Hunt – Go New Forest)  https://www.countryandtownhouse.co.uk/culture/school-holidays-activities/

Coast magazine (Life Looks Different When You’re in a Camper Van – NewForest Safari Campers

Flybe Magazine (Once Upon a Time – New Forest Safari Campers)  http://www.newforestsafari.com/flybe-feature/

The Sun (Scotland) (Try Something Different – New Forest Safari Campers)  http://www.newforestsafari.com/scottish-sun/

I create content for: 

Go New Forest – the CIC which promotes the New Forest destination (blogs/press releases)

Join the adventure – how to get the very best out of the New Forest & Hampshire County Show

http://blog.thenewforest.co.uk/english-tourism-week/ 

http://blog.thenewforest.co.uk/literary-heroes-best-places-for-bookworms/ 

http://blog.thenewforest.co.uk/visit-us-outdoor-show-adventure-travel-show/ 

http://blog.thenewforest.co.uk/literary-heroes-books/ 

http://blog.thenewforest.co.uk/top-ten-weirdest-new-forest-things/ 

http://blog.thenewforest.co.uk/accessible-cycling-new-forest/ 

http://blog.thenewforest.co.uk/the-ultimate-new-forest-summer-bucket-list/ 

http://blog.thenewforest.co.uk/top-10-romantic-new-forest-locations/

Sorbet Living – An online interiors and lifestyle store (website copy/blogs)

http://sorbetliving.com

The Tonic – The website of Just, a retirement income company (blog posts)

Snore and peace: why I chucked my partner into our new snoring room

http://www.thetonic.co.uk//2017/04/20/

Elegant Villa In Provence – Luxury French villa (website re-write which resulted in 300% booking increase)

http://www.elegantvillainprovence.com/

I’ve provided content for:

Careys Manor and the Montagu Arms Hotel – two country house hotels in the New Forest

http://newforestspahotel.co.uk/hygge-new-knightwood-bedrooms-at-careys-manor-senspa/ 

http://luxurybeaulieuhotel.com/being-a-roux-scholar-what-it-really-means/

http://luxurybeaulieuhotel.com/the-glory-of-the-gardens/

http://luxurybeaulieuhotel.com/celebrating-the-year-of-literary-heroes/

NF Safari Campers – a company hiring out retro VW Camper vans

http://www.newforestsafari.com/lovely-literary/

http://www.newforestsafari.com/digital-detox/

Burley Manor – A luxury New Forest hotel  

https://www.burleymanor.com/journal/and-so-to-bed/

https://www.burleymanor.com/journal/lost-your-christmas-shopping-mojo-we-can-help-you-find-it-again/

https://www.burleymanor.com/journal/tapas-dessert-board/

https://www.burleymanor.com/journal/our-wood-fire-oven-is-here/

https://www.burleymanor.com/journal/1806/

https://www.burleymanor.com/journal/bring-dog-burley-manor/

https://www.burleymanor.com/journal/vegetarian-summer-feast-treat/

The Mary Rose Museum venue – promoting the for-hire spaces at the museum housing the world’s only Tudor warship

http://www.maryrose.org/think-outside-box/

http://www.maryrose.org/granny-grandads-special-birthday-sorted/

http://www.maryrose.org/experiential-meetings-were-on-trend/

http://www.maryrose.org/views-from-bridge/

http://www.maryrose.org/tudor-weddings-the-good-news/

http://www.maryrose.org/make-celebration-shipshape/

 

Bluffers.com – Publisher of the Bluffer’s Guides